Anti Drink Driving Educational Intervention.
| Category : | Road Safety - Alcohol |
| Research Date : | Thursday, January 1, 1998 |
| Description : | An evaluation of the 'If you drink then drive, your a bloody idiot' programme. |
| Abstract : | 61% of patrons stated that they had seen signs about drink driving in the toilets. 91% of respondents indicated that the messages were very effective in raising awareness about drink driving. 94% of patrons indicated that placing signs in the toilet area of a hotel/pub was an effective way to get a message across to people. 82% of patrons indicated that these messages would help change people's behaviour. |
| Location : | Convenience Advertising Australia |
