The NSW Travel Tips Programme

The NSW Travel Tips Programme

Category : HIV/AIDS - Travellers
Research Date : Saturday, January 1, 2000
Description : An evaluation of the NSW Travel Tips programme.
Abstract : The evaluation recorded recall rates of 66% and very high acceptability of the campaign by the public. 66% of respondents found the advertised content to be very useful. 17% indicated that they would be likely to change their behaviour as a result of seeing the information.
Location : Convenience Advertising NSW
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