Christmas Campaign Evaluation Quantitative Report (1995).


Category :	Health and Safety - Workplace

Research Date :	Sunday, January 1, 1995

Description :	An evaluation of the Workplace Demonstration Project: Christmas Campaign Evaluation Quantitative report (1995).

Abstract :	The messages contained in the main elements of the campaign...appear to have come through clearly, particularly those in the toilet advertising. The placement, number and content of posters saw a much more successful outcome for this advertising than for any other method.

Location :	Convenience Advertising Australia